- GTA 6 is priced at $80 for the Standard Edition and $100 for the Ultimate Edition.
- The Take-Two CEO says more people are currently pre-ordering the $100 edition of the game.
- He believes this is due to the enthusiast crowd’s interest in GTA 6 for now.
Rockstar Games and Take-Two officially opened up pre-orders for GTA 6 over a month ago, and so far, the response to the game has been unprecedented.
Despite the game costing $80 at minimum and $100 for those willing to go the extra mile, the title is showing no signs of slowing down. In fact, Take-Two CEO Strauss Zelnick says the $100 Ultimate Edition is selling better so far.
Why it matters: GTA 6’s $80 pricing led to a lot of outcry from gamers, but it seems most have no problem paying even more for the title.
Speaking to CNBC (via Twitter), Strauss Zelnick discussed various angles to GTA 6’s upcoming launch. On the subject of pre-orders, he confirmed that players are currently gravitating more towards the $100 Ultimate Edition.
The CEO believes this may be a result of the hardcore gaming fandom being attracted towards GTA 6 at the moment. This crowd typically enjoys all the extras that come with the more expensive editions, so GTA 6 is benefiting from their higher-than-average interest.
As evidence of this, many players previously voted in a poll that they would spend up to $100 on the game.
Actually they’re skewing more to the Premium Edition.
-Strauss Zelnick on GTA 6 Pre-Orders
Strauss Zelnick does imply that the discrepancy between the Standard and Ultimate Edition could even out as more consumers begin to pre-order GTA 6. Perhaps this will happen once non-gamers decide to purchase the title after watching the upcoming Netflix premiere.
Have you pre-ordered GTA 6? If so, which version of the game did you buy? Share your picks in the comments, and visit the Tech4Gamers Forums to discuss.
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[Senior News Reporter]
Avinash is currently pursuing a Business degree in Australia. For more than 5 years, he has been working as a gaming journalist, utilizing his writing skills and love for gaming to report on the latest updates in the industry. Avinash loves to play action games like Devil May Cry and has also been mentioned on highly regarded websites, such as IGN, GamesRadar, GameRant, Dualshockers, CBR, and Gamespot.
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