Microsoft Hints Toward Bigger Multiplatform Approach For Xbox

Expert Verified By

Microsoft Targeting 'Xbox And Consoles, PC, Mobile, And Cloud'

Story Highlights
  • Microsoft might be taking a different approach than its rivals, which focus on exclusivity.
  • Following recent rumors, Microsoft’s CEO suggests a bigger multiplatform push is the way forward for Xbox.
  • Titles like Call of Duty will be the first of this approach, but more could follow.

Exclusivity has always been a major selling point for consoles, allowing users of different consoles to enjoy exclusive titles on platforms. IPs like God of War, Mario, and Halo represent exclusives for all major players in the market, but Xbox seems to be trying a different approach.

It is no secret that Xbox has shifted focus toward expansion as an ecosystem since the last generation. Recent rumors suggested that more Xbox exclusives could be released on rival platforms, and Microsoft CEO Satya Nadella appears to be hinting toward a similar approach.

Why it matters: As Xbox struggles to compete with PlayStation and Nintendo, the gaming giant needs to find new ways to innovate and evolve.

During a recent interview, the CEO was asked about the gaming business and the future of Xbox. He replied that the Activision merger positioned Xbox to achieve its goals. This goal, according to Satya Nadella, is to bring games across all platforms.

He stated:

“Now we have the ability to to build great games and deliver them across all platforms, which is Xbox AND Consoles, PC, mobile gaming, and cloud gaming.”

The CEO’s statement in this regard is quite interesting. Using the term ‘Xbox and consoles’ suggests that the latter refers to rival platforms like PlayStation and Nintendo.

Microsoft has already experimented with this approach in the past. Last year, while exclusives like Starifeld and Hi-Fi Rush bolstered the Xbox brand, first-party titles like Minecraft Legends were released for PlayStation.

The future may see Xbox relying on this approach even more. Still, with the CEO pointing to Activision Blizzard in this instance, he could have been referring to the impact of games like Call of Duty, which effectively make Xbox a multiplatform publisher.

xbox first party
 

 

With Xbox seemingly unable to make up lost ground against PlayStation, Microsoft is likely looking to plan ahead for the future.

Industry veterans like Naoki Yoshida believe consoles will be obsolete in a few years, with consumers gravitating toward Cloud Gaming. Xbox is already a leader in this sector, and this approach could give it the headstart needed to ensure its position as a dominant force in the future.

According to recent leaks, Hi-Fi Rush is among the games heading to other platforms. Titles like Call of Duty are also unimaginably popular on PlayStation, so CEO Satya Nadella appears content without exclusivity for such IPs.

However, such statements and the ambiguity of Xbox’s exclusivity plans have left many scratching their heads, waiting for a clear statement.

Was our article helpful? 👨‍💻

Thank you! Please share your positive feedback. 🔋

How could we improve this post? Please Help us. 😔

Gear Up For Latest News

Get exclusive gaming & tech news before it drops. Sign up today!

Join Our Community

Still having issues? Join the Tech4Gamers Forum for expert help and community support!

Latest News

Join Our Community

104,000FansLike
32,122FollowersFollow

Trending

The Outer Worlds 2 Previews: A Sequel Better Than Original RPG In Every Way

A plethora of The Outer Worlds 2 previews have come forward, suggesting Obisidian has crafted a masterpiece that surpasses the original.

Resident Evil 9 Features A Third-Person Mode Because RE7 Terrified The Fandom

The director of Resident Evil 9 has revealed that the game includes a third-person mode because RE7 was too scary.

Hideo Kojima Was Offered the Chance to Direct the Death Stranding Movie

A24 Films boss revealed that he approached Hideo Kojima to direct the upcoming live-action adaptation of Death Stranding, but he was denied.

Capcom Is Considering Releasing A Resident Evil 9 Requiem Demo For Public

In an interview, the RE9 game director has stated that Capcom is considering launching the Resident Evil Requiem demo to the public.

Insider Claims Gaming Consoles Won’t See Real Ray Tracing For Another 2 Decades

An insider has stated that uncompromised ray tracing is still twenty years away for mainstream gaming consoles.