Microsoft Hints Toward Bigger Multiplatform Approach For Xbox

Expert Verified By

Microsoft Targeting 'Xbox And Consoles, PC, Mobile, And Cloud'

Story Highlights
  • Microsoft might be taking a different approach than its rivals, which focus on exclusivity.
  • Following recent rumors, Microsoft’s CEO suggests a bigger multiplatform push is the way forward for Xbox.
  • Titles like Call of Duty will be the first of this approach, but more could follow.

Exclusivity has always been a major selling point for consoles, allowing users of different consoles to enjoy exclusive titles on platforms. IPs like God of War, Mario, and Halo represent exclusives for all major players in the market, but Xbox seems to be trying a different approach.

It is no secret that Xbox has shifted focus toward expansion as an ecosystem since the last generation. Recent rumors suggested that more Xbox exclusives could be released on rival platforms, and Microsoft CEO Satya Nadella appears to be hinting toward a similar approach.

Why it matters: As Xbox struggles to compete with PlayStation and Nintendo, the gaming giant needs to find new ways to innovate and evolve.

During a recent interview, the CEO was asked about the gaming business and the future of Xbox. He replied that the Activision merger positioned Xbox to achieve its goals. This goal, according to Satya Nadella, is to bring games across all platforms.

He stated:

“Now we have the ability to to build great games and deliver them across all platforms, which is Xbox AND Consoles, PC, mobile gaming, and cloud gaming.”

The CEO’s statement in this regard is quite interesting. Using the term ‘Xbox and consoles’ suggests that the latter refers to rival platforms like PlayStation and Nintendo.

Microsoft has already experimented with this approach in the past. Last year, while exclusives like Starifeld and Hi-Fi Rush bolstered the Xbox brand, first-party titles like Minecraft Legends were released for PlayStation.

The future may see Xbox relying on this approach even more. Still, with the CEO pointing to Activision Blizzard in this instance, he could have been referring to the impact of games like Call of Duty, which effectively make Xbox a multiplatform publisher.

xbox first party


With Xbox seemingly unable to make up lost ground against PlayStation, Microsoft is likely looking to plan ahead for the future.

Industry veterans like Naoki Yoshida believe consoles will be obsolete in a few years, with consumers gravitating toward Cloud Gaming. Xbox is already a leader in this sector, and this approach could give it the headstart needed to ensure its position as a dominant force in the future.

According to recent leaks, Hi-Fi Rush is among the games heading to other platforms. Titles like Call of Duty are also unimaginably popular on PlayStation, so CEO Satya Nadella appears content without exclusivity for such IPs.

However, such statements and the ambiguity of Xbox’s exclusivity plans have left many scratching their heads, waiting for a clear statement.

Was our article helpful? 👨‍💻

Thank you! Please share your positive feedback. 🔋

How could we improve this post? Please Help us. 😔

Latest News

Follow Us



Helldivers 2 Dev Suggests Players Take A Break Amid Crashing Issues

Helldivers 2 developer has suggested fans take a break from the game and let democracy lie until the next update drops.

Gears 6 Delivers Both 60FPS And Next-Gen Visuals, Says Insider

The Coalition does not appear to be interested in sacrificing 60FPS for visuals, with leaks pointing to both for Gears 6.

Battlefield 2042: EA Is Moving On After Current Season

EA has announced new plans for the future of Battlefield 2042, confirming that its current season will be the last major update.

Sea of Thieves Is So Popular On PS5 That Its Servers Can’t Handle Demand

Sea of Thieves is currently going through a major beta on the PS5, but so many players are trying to get in that servers keep on crashing.

Xbox Roasted For Saying Gameplay Is Priority Despite Releasing 30FPS Games

Xbox is getting called out for a Tweet where they claim how a game plays is more important than how it looks after launching 30 FPS titles