- GTA 6 pre-orders were recently confirmed to go live for consoles on June 25.
- The game’s trailer 3 is also expected to come out soon, likely with the start of pre-orders or shortly after.
- The new trailer will jumpstart its global marketing campaign and reaffirm the game’s November 19 launch.
Multiple reports suggested that Rockstar Games is preparing a huge promotion campaign for GTA 6, which is expected to kick off this summer. Its first phase has already started with the confirmation of the game’s pre-orders, which go live on June 25 for consoles.
Rockstar Games is also expected to drop trailer 3 after a whole year since the last look at the game. Industry experts and insiders estimate that the new trailer will drop either when pre-orders go live or around the same time period.
Trailer 3 will push Rockstar Games into an irreversible stage of GTA 6 promotion.
Why it matters: Rockstar Games is expected to start the GTA 6 marketing phase this coming summer, which will begin as soon as Trailer 3 comes out. The studio won’t be able to walk back the hype cycle and delay the game any further once the promotion begins.
The awaited GTA 6 trailer is expected to give us a deeper dive into gameplay, or it could focus on the story instead. Regardless, the new look will mark the start of its full-scale launch marketing by cementing the title’s November 19 release date.
Rockstar Games will no longer remain silent or ambiguous when trailer 3 comes out. Take-Two is already seeing its market value rise after pre-order confirmation, and the industry is also planning its release schedules around Rockstar’s magnum opus.
These variables, along with the game’s expensive marketing cycle, will ensure that GTA 6 can no longer be delayed to a future date.
According to prior job listings, Rockstar Games plans to market GTA 6 globally, spanning countries like Brazil, France, Germany, Italy, Japan, and more.
The promotion will spread across digital platforms and physical advertising spaces like billboards.
Do you think GTA 6 trailer 3 will focus more on gameplay and the Vice City allure, or will we see Rockstar reveal more details about the storyline? Let us know your thoughts in the comments below, or join the discussion on the Tech4Gamers forum.
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Shameer Sarfaraz has previously worked for eXputer as a Senior News Writer for several years. Now with Tech4Gamers, he loves to devotedly keep up with the latest gaming and entertainment industries. He has a Bachelor’s Degree in Computer Science and years of experience reporting on games. Besides his passion for breaking news stories, Shahmeer loves spending his leisure time farming away in Stardew Valley. VGC, IGN, GameSpot, Game Rant, TheGamer, GamingBolt, The Verge, NME, Metro, Dot Esports, GameByte, Kotaku Australia, PC Gamer, and more have cited his articles.
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