- FF7 Rebirth director says Square Enix can’t stay exclusive to a single platform after the game only made enough sales.
- The title made sales that were deemed to be safe, but it was nothing like Square Enix expected.
- Square Enix is pursuing an aggressive multiplatform strategy and bringing many games to other platforms.
Square Enix has experienced many highs and lows recently, with its recent Final Fantasy titles struggling to meet high sales expectations. The studio even dabbled with the controversial firm, Sweet Baby Inc., to improve diversity in games, only to have its revenue reduced by 27% during that period. However, it is trying to make a comeback by changing its strategies and focusing on quality over quantity.
Now, Final Fantasy 7 director Yoshinori Kitase claims that Square Enix has no choice but to go multiplatform to sell its titles well. FF7 Rebirth launched exclusively for PS5, which massively harmed its sales potential.
Why it matters: Square Enix has possibly changed tactics because FF 16 and FF7 Rebirth sales did not meet its expectations. The studio hopes the multiplatform strategy can help improve its game sales in the modern market.
In an interview with IGN Brazil, Yoshinori Kitase notes that Final Fantasy 7 Rebirth sales did not disappoint Square Enix, but they left much to be desired. Therefore, he believes that going multiplatform is the only way to make good sales in modern times.
we are reaching a certain level of sales, [But] it is clear that with the modernity of games, we cannot be exclusive to a single platform.
Additionally, a notable insider recently stated that Square Enix will release all Final Fantasy titles on Xbox. Given that Yoshinori also claims to be an avid Xbox fan, such a claim is not too far-fetched.
Square Enix has long been working on an aggressive multiplatform strategy. So, fans can also expect the studio to bring its other IPs to more platforms in the future.
Do you think Final Fantasy games can do better if they go multiplatform moving forward, or will it not drastically affect them? Let us know your thoughts in the comments below, or join the discussion on the official Tech4Gamers forum.
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Shameer Sarfaraz has previously worked for eXputer as a Senior News Writer for several years. Now with Tech4Gamers, he loves to devoutly keep up with the latest gaming and entertainment industries. He has a Bachelor’s Degree in Computer Science and years of experience reporting on games. Besides his passion for breaking news stories, Shahmeer loves spending his leisure time farming away in Stardew Valley. VGC, IGN, GameSpot, Game Rant, TheGamer, GamingBolt, The Verge, NME, Metro, Dot Esports, GameByte, Kotaku Australia, PC Gamer, and more have cited his articles.
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