Square Enix Officially Shifts Strategy To Aggressive Multiplatform Releases

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Will Focus On Xbox, PlayStation, And PC!

Story Highlight
  • The financial report for Square Enix reveals a change in the release strategy for future games.
  • The company wants to release more multiplatform games, taking the quality over quantity approach.
  • They also want to release games that attract new audiences and generate more revenue.

Square Enix is one of the most prominent and respectable names in the gaming industry. Best known for the Final Fantasy franchise, the gaming giant has recently released many exclusive games for PlayStation.

However, this is set to change soon as the company shifts to a multiplatform strategy.

Why it matters: The publisher has already hinted at focusing on all platforms. It seems recent exclusivity with PlayStation has not been as lucrative as the gaming giant would have liked.

Final Fantasy 16 Square Enix
Final Fantasy is Square Enix’s best-selling franchise.

According to the company’s financial report, it wants to restructure some core elements. For one, it will now focus on quality over quantity, so we can expect less frequent releases. 

This will enable the publisher to balance the release schedules and keep the quality as high as possible. However, even with its current model, Square Enix has been quite successful at producing high-quality games.

The recent Final Fantasy 7 Rebirth was also an incredibly well-received title. But more importantly, Square Enix wants its major HD games to be multiplatform from now on.

It outlines a focus on releasing games across all platforms, including PlayStation, Xbox, Nintendo, and PC.

The group will aggressively pursue a multi-platform strategy that includes Nintendo, PlayStation, Xbox, and PCs.

-Square Enix

Square Enix
Square Enix has a bunch of brilliant games on its roster.

This will especially hold for major franchises and AAA releases. Therefore, we could see more Final Fantasy games on Xbox moving forward. Square Enix also wants to continue focusing on mobile gaming.

Other targets include developing games to attract new players so the publisher can maximize profits.

This strategy sounds promising for Square Enix since its recent profits have declined on a year-on-year basis. Besides Final Fantasy, recent games like Forspoken and Foamstars have been quite underwhelming.

Moreover, even Final Fantasy 7 Rebirth appears to have sold below expectations. Therefore, this seems like a much-needed step forward for the publisher.

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