- Strauss Zelnick says GTA 6 sales won’t be affected by the rising PS5 and Xbox prices.
- He admits that the hardware costs aren’t good for anyone, and there shouldn’t be any argument.
- Despite the prices, console sales will undoubtedly boost due to Rockstar’s flagship release.
The gaming industry isn’t in the best of places, but Take-Two is really enjoying the months leading up to the GTA 6 release. The company has recorded staggering pre-order numbers and is expecting massive profits going into November.
Amid all this, Take-Two CEO has said that rising PS5 and Xbox Series console prices won’t hurt GTA 6 sales. However, he did admit that the rising hardware costs aren’t good for anyone, and they won’t argue about it either.
Why it matters: GTA 6 is expected to be the single biggest event in gaming in decades, and the sales estimates already point to whopping numbers never seen before, and the hype will only increase with the new trailer.
Lower price point for hardware would be a good thing because there’d be more hardware in people’s hands. So I cannot argue this is a positive, but equally we don’t see it as a headwind either and it won’t slow us down.
During the investor call, Strauss Zelnick talked about how inflation has hit the gaming industry following the memory crisis. He says that the rising costs are bad, but that won’t really affect GTA 6 sales.
Leading up to the release, we’ve had several price hikes, and the PS5 and the Series consoles are at their highest prices ever. Previous reports also revealed that sales are taking a hit, which led to AMD’s fall in revenue too.
However, considering how big GTA 6 is, it is expected to boost console sales despite high prices. Xbox has been doing a bit better despite the overall low sales, and this will be a chance for Microsoft to boost its numbers as well.
What are your thoughts on Take-Two saying that high PS5 and Xbox Series prices won’t affect GTA 6 sales? Let us know your opinions in the comments or join the discussion at the official Tech4Gamers Forum.
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News Reporter
Abdullah is an avid gamer who primarily plays single-player titles. If you can’t find him anywhere, he’ll probably be at his desk playing The Witcher 3 for the millionth time. When he isn’t playing games, he’s either reading or writing about them.
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