Nintendo Doesn’t Feel Need To Go Multiplatform As Its Current Strategy Works, Says Ex-President

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Nintendo Wants To Create Its Own Universe To Attract Players!

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  • Former Nintendo president Doug Bowser notes that Nintendo doesn’t feel a need to pursue multiplatform releases.
  • He says that this is the case because Nintendo’s hardware and software teams work together for a strategy that has been very effective so far.
  • As per the executive, Nintendo’s game development costs are significantly lower than those of everyone else.

Nintendo’s latest release, Zelda: Ocarina of Time Remake, has marked yet another astounding success for the company. Both in terms of critical and user reception, the game is currently performing exceptionally well.

Nintendo has also launched the game as an exclusive to its console ecosystem, continuing its tradition of almost completely avoiding any form of multiplatform releases. Speaking of avoiding multiplatform releases, ex-president Doug Bowser says that the company has done so because it does not feel the need to expand beyond its ecosystem.

Why it matters: Nintendo is arguably the most successful of the three console manufacturers today, especially due to its lower operating costs and higher profit margins.

Nintendo
Nintendo’s Games Are Some of The Most Beloved In The Industry

As reported by Games Beat, Doug Bowser recently discussed Nintendo’s current stance on the console wars, or lack thereof. He admitted that the company isn’t typically brought up in console war discussions despite having sold over 150 million units of the Switch.

As per Doug Bowser, Nintendo tends to avoid console wars and focuses on its own platform. He noted that exclusivity isn’t a binary choice anymore for those in the games industry, but Nintendo doesn’t necessarily feel a need to launch its games elsewhere.

The ex-Nintendo president stated that a huge gap exists in the pricing between Nintendo’s biggest releases and the typical AAA release. According to the executive, this is because of how well Nintendo’s software and hardware teams collaborate with each other to create a universe that doesn’t necessarily need to exist elsewhere.

They don’t feel the need, at this point, to take it beyond the platform. You look at some of the dev costs at Nintendo compared to some of the costs we’ve talked about. There’s a huge gap.

Zelda: Ocarina of Time Nintendo Switch 2 Special Edition
Zelda: Ocarina of Time Nintendo Switch 2 Special Edition

Nintendo’s core philosophy also focuses on creating fun games above all else. While many think such beliefs have held the company back from delivering groundbreaking games that excel in the technical departments, the gaming giant has come a long way thanks to its games, even if they are sometimes held back by the hardware.

What are your thoughts on Nintendo avoiding multiplatform releases like the rest of the industry? Share in the comments below and on the Tech4Gamers Forums.

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