Google And Nvidia Are Concerned Over Microsoft’s Activision Blizzard Acquisition

Expert Verified By

More Hurdles For Microsoft's Acquisition!

It has been an entire year since Microsoft announced its plans to acquire Activision Blizzard for $68.7 Billion. Much has changed then, and Microsoft’s most ambitious acquisition has been subject to scrutiny from regulators like the FTC and CMA.

Last month, the FTC sued Microsoft over the ongoing acquisition, but the tech giant was not ready to back down. Sony has been the most significant rival to Microsoft, but a recent report claims that Nvidia and Google have also joined Sony in opposing the deal.

According to Bloomberg, Google and Nvidia have expressed concerns over Microsoft’s latest merger.

Xbox Game Pass

Google has also opposed the merger previously. The tech company seemed unhappy with the prospect of an acquisition of this scale, and Google has now joined Nvidia and Sony for further opposition.

According to Bloomberg, both companies have informed the FTC that this acquisition could give Microsoft an unfair and concerning edge over the competition. One source claims that Nvidia is not necessarily against the merger. Instead, Nvidia might have made a case for broad access to games. 

Until recently, Google competed directly with Microsoft in the video games streaming market with Google Stadia. However, the service is being discontinued this month. Nvidia is also a competitor, with GeForce Now offering an extensive collection of games for streaming.

Previously, Nvidia was on a quest to acquire Arm in what would be the biggest merger in semiconductor history. However, Nvidia was sued by the FTC and faced opposition from Google and Microsoft. Nvidia was then ultimately forced to back off. 

Microsoft appears to be facing similar difficulty, but the acquisition has also seen some approvals. Countries like Chile and Serbia favor the deal, and more countries are expected to follow suit in the coming months.

As major companies continue to express their concerns, Microsoft has remained adamant that the deal will bring more games to more people. Last month, Microsoft announced a 10-year commitment to get Call of Duty to Nintendo consoles as part of this push for a broader reach for Activision games.

Microsoft has also claimed gaming rival Sony is more focused on regulators than negotiating with Xbox. The former has previously offered a similar 10-year Call of Duty contract to Sony, but the gaming giants have been unable to reach an agreement.

Read Next: Assassin’s Creed Mirage Was Influenced By Fan Demand For Traditional Game

Was our article helpful? 👨‍💻

Thank you! Please share your positive feedback. 🔋

How could we improve this post? Please Help us. 😔

Latest News

Join Our Community

104,000FansLike
32,122FollowersFollow

Trending

Korean Govt Focusing on AAA Games Following Stellar Blade & Lies of P

Korea is now looking to expand its console gaming portfolio for the next five years to boost its gaming industry.

Rise of The Ronin Selling Faster Than Nioh, Says Koei Tecmo

Rise of the Ronin may not be breaking sales records, but it has certainly outperformed Team Ninja's Nioh series.

MSI Shifts Focus to Nvidia GeForce GPUs, Ends AMD Radeon Production

While Nvidia lost important board partners like EVGA this generation, MSI has just walked away from AMD's Radeon GPUs.

Petition To Undo Stellar Blade Censorship Reaches 12K Signatures

Shift Up has censored a few elements of Stellar Blade, but fans are not happy and want the game reverted to its original state.

Days Gone Remains PlayStation’s Most Underrated Game 5 Years Later

One of the most underrated titles from Sony, Days Gone, celebrates its 5th anniversary today, and we are still waiting for its sequel.