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- Capcom says the PS5 barrier is the reason game sales targets are not met.
- It is the default console now, but it can cost up to 100,000 Yen, which is relatively high.
- The response on Switch 2 is significantly better, as it is much cheaper than the PS5.
Capcom is one of the most successful gaming studios in the industry. The company marked its 12th consecutive profitable year in 2025, following the huge sales of Monster Hunter: Wilds. However, it says that there is a massive barrier to increasing sales.
Capcom says that PS5 prices are a primary limiting factor for game sales. The cost of the console is significantly higher than what younger generations can afford, creating a barrier that also affects game sales.
Why it matters: PS5 prices are already higher in Japan, but the recent increase in the MSRP has made it even further out of people’s reach, considering the limited buying power, especially among youth.
Capcom president, Haruhiro Tsujimoto, in a recent interview, was asked about the company’s goals and future planning. Replying to the question of how they manage to meet sales expectations, he attributed it to high console pricing.
We also found that the “PS5 barrier” is unexpectedly large. It costs about 80,000 yen. When you factor in the cost of software and monthly subscriptions, it comes to about 100,000 yen.
– Haruhiro Tsujimoto
Tsujimoto said that the ‘PS5 Barrier’ is particularly high for achieving sales targets. He said that the console on its own costs 80,000 Yen, and combined with subscriptions and games, it can reach up to 100,000 Yen, which isn’t affordable.
He particularly talked about the PS5 because it has now become the default console for most consumers. To tackle this, they opt for a digital policy that allows them to put games on sale; however, the console pricing factor remains.
The Switch 2 costs significantly less; therefore, the response is a lot better. Nonetheless, Capcom is working through it and devising additional strategies to reach as many people as possible with its titles.
What are your thoughts on PS5 prices being the reason for low game sales? Let us know your opinions in the comments or join the discussion at the Tech4Gamers Forum.
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News Reporter
Abdullah is an avid gamer who primarily plays single-player titles. If you can’t find him anywhere, he’ll probably be at his desk playing The Witcher 3 for the millionth time. When he isn’t playing games, he’s either reading or writing about them.
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