- An analyst has deemed PlayStation as a business without a proper purpose.
- He argues that Sony’s PC ports have taken away from the focus on consoles, and the gaming giant has yet to commit to one approach.
- The analyst is also concerned about the PS5 potentially selling fewer units than the PS4.
September has not been kind to PlayStation. Despite high hopes for Concord, the hero shooter was lambasted after launch and quickly became a massive failure. The game will be shut down in just a few days.
Following the aftermath, a Japanese analyst has discussed Sony’s current gaming strategy. The gaming giant seems to be in a tough spot, and the analyst believes that its troubles are due to a lack of purpose today.
Why it matters: PlayStation seems to be doing quite well for the time being. However, it doesn’t take long to see that the gaming giant is not in the best position, particularly with the declining PS5 sales.
Analyst Hideki Yasuda recently shared his opinion on PlayStation, stating that Sony’s business is currently struggling.
In particular, he pointed to the slower-than-anticipated hardware sales when compared to the PS4. The analyst pulled no punches, stating that PlayStation’s strategy of releasing games on PC is counterintuitive.
As a result of Sony’s decision to release games for PCs, the purpose of their gaming business is now unclear.
The analyst states that Sony was unable to come up with an explanation for the timing of Helldivers 2 and Ghost of Tsushima’s PC release. While both turned out to be huge hits on Steam, it seems this was not an intentional move from the gaming giant.
Hideki Yasuda argues that an unclear vision is worse than a declining business. He is also concerned that the PS5 might end up falling short of its predecessor’s total sales figures despite the expectations.
The analyst’s opinion seems true to an extent, but PlayStation’s vision is to turn the business into an all-encompassing ecosystem.
Much like Microsoft, Sony does not want to focus on consoles alone. However, the gaming giant has yet to fully commit to PC gaming. According to the analyst, this is a big problem.
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[Senior News Reporter]
Avinash is currently pursuing a Business degree in Australia. For more than 5 years, he has been working as a gaming journalist, utilizing his writing skills and love for gaming to report on the latest updates in the industry. Avinash loves to play action games like Devil May Cry and has also been mentioned on highly regarded websites, such as IGN, GamesRadar, GameRant, Dualshockers, CBR, and Gamespot.
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