Modern Warfare 3 is the latest Call of Duty title that came out two weeks ago. While the game didn’t have an ideal start, it was still the best-selling title on many platforms like Xbox and PlayStation.
Activision recently confirmed that Modern Warfare 3 has become the most engaging title for the franchise, but it did not provide any concrete sales figures or numbers like last year’s release.
This raised a few eyebrows, and the Call of Duty title has just been discounted for Black Friday.
Why it matters: Typically, publishers wait a month or two before dropping the price for their games. This is done in an attempt to capitalize on the launch excitement and traffic.
The game is currently 15% off on both Xbox and PlayStation stores 2 weeks after its launch. It is also available for 14% off on Amazon.
This may be indicative of poor reception since games that are doing well don’t typically receive discounts this early. The initial reactions to Modern Warfare 3 have also been mixed, with reviews putting it below every other Call of Duty entry.
Comparing it with other releases, users on Neogaf noted that games like Black Ops Cold War and Modern Warfare 2 did not go on sale until Christmas. However, Call of Duty: Vanguard was put on sale one week after Black Friday.
Ultimately, Modern Warfare 3 will likely become a successful release by most standards. However, for a franchise like Call of Duty, this entry seems to be underperforming compared to its predecessors.
The game was initially pitched as DLC for Modern Warfare 2. Activision’s insistence on continuing the year cycle, however, meant that Sledgehammer Games was forced to put something together in just 16 months.
Therefore, we are not surprised that the game’s reception is reflective of this limited effort. In the coming months, it will likely lose its price much quicker than past entries, with Activision trying to entice players into a purchase.
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Abiyan is on track to complete his Computer Science bachelor’s degree. His enthusiasm for writing and gaming motivates him to keep readers and gamers updated with the latest information from the industry. In his free time, Abiyan enjoys playing Dota 2 and Rocket League. Abiyan has also been cited in reputed websites such as Kitguru, Comicbook, GamingBible, Eurogamer and Gamingbolt.