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- EA recently fired over 300 employees, and the reason wasn’t apparent.
- Now, its CEO has claimed that AI is the company’s future.
- This implies that the layoffs were done as the company is heavily invested in AI and will rely on it in the future.
The situation of the gaming industry isn’t pretty. For the past couple of years, we have been seeing constant price hikes and layoffs. Companies are laying off employees without any notice, and that is hurting the morale of many.
While some did to save costs, and for other reasons, EA seems to be doing it because it thinks AI is the future now. Recently, EA fired over 300 of its employees, which everyone thought was because of what was already going on in the market. However, just recently, it claimed that AI is the future of the company.
Why it matters: Everyone fears the AI revolution, as it has already taken many jobs. EA’s claim makes the situation even more frightening, and it will surely attract a lot of backlash.
EA CEO, Andrew Wilson, seems to have revealed the real reason behind the recent layoffs during a recent talk to the press. As you may already know, EA received backlash, and that is now pretty common. The CEO said that amid the backlash, he is pretty optimistic about the company’s future, mainly because of AI.
Across our teams, we’re investing in new workflows and capabilities to integrate AI to enhance how we build, scale, and personalize experiences, from dynamic in-game worlds to delivering authentic athlete and team likenesses at incredible scale.
-Andrew Wilson
The stance of making AI the face of a company seems wrong. AI should be used to make progress faster, like helping humans achieve results quicker. However, it seems like companies like EA want to rely on AI more than that.
Our developers are using AI to push the boundaries of what’s possible in design, animation, and storytelling, helping us deliver deeper, more immersive gameplay. This is about amplifying the power of this technology to unlock new possibilities for the future of interactive entertainment.
The gaming community and any other community isn’t really that fond of AI. Remember how much fire NVIDIA came under when it showcased the new 50 series?
EA still boasts many in-house employees, so the company isn’t going full AI as of now, but who knows what will happen in the future? What do you think about Wilson’s statement regarding Artificial Intelligence? Do you support his stance? Share your thoughts with us in the comments section below or join the official TechGamers forums for discussion.
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[News Editor]
Obaid is pursuing a Law degree while working as a content writer. He has worked as a gaming writer for over three years because of his passion for the medium and reporting the latest updates in the industry. Having played hundreds of games, Obaid finds himself coming back to Elden Ring, Cyberpunk 2077, and Red Dead Redemption 2, with these games being among his favorites. He has also been mentioned on highly regarded websites, such as Wccftech, Metro UK, PS Lifestyle, GamePressure, VGC, and Gamespot.
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