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- Call of Duty Warzone Mobile is now available worldwide.
- This game has already generated over $1 million in revenue.
- Activision and Xbox appear to have found another major cash cow.
Call of Duty Warzone was the last major battle royale hit to grace the industry. Since 2020, this game mode has evolved in multiple ways, with the original iteration no longer playable on consoles or PCs after it was replaced by Warzone 2.0.
Meanwhile, Activision has recently introduced the battle royale to mobile devices. Dubbed Call of Duty Warzone Mobile, this offering seems to have become an immediate hit, with reports stating that Activision has already made millions in revenue.
Why it matters: Over 40% of Activision Blizzard’s revenue came from mobile devices in one quarter last year, showing why this publisher is so focused on the market.
According to Pocketgamer, the title raked in an impressive $1.4 million within the first four days. First arriving on mobile devices on March 21st, Activision has found another hit on its hand.
Call of Duty Warzone Mobile also launched one day earlier in certain regions. Accounting for an extra day, the battle royale had total revenue of around $1.6 million. Most of this revenue comes from the US, with the region accounting for just under half of the spending.
Despite the impressive figures, the new title is still falling behind its predecessor. Call of Duty Mobile, another free-to-play offering from Activision, generated around 3x as much revenue in the first four days, raking in $4.2 million.
However, with both games working together instead of competing, Activision seems to have added another cash cow to its mobile output.
Like Call of Duty Mobile, we expect Warzone Mobile to be supported for many years to come. Both games offer a different taste of the franchise, keeping players engaged through the unique promise of mobile gaming.
Before the Activision Blizzard merger, Xbox aimed to push for mobile gaming. These ambitions are already being realized without effort from Microsoft.
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[News Reporter]
Avinash is currently pursuing a Business degree in Australia. For more than three years, he has been working as a gaming journalist, utilizing his writing skills and love for gaming to report on the latest updates in the industry. Avinash loves to play action games like Devil May Cry and has also been mentioned on highly regarded websites, such as IGN, GamesRadar, GameRant, Dualshockers, CBR, and Gamespot.
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