A Strategic Move: Sony Confirms Shift To Multiplatform Business Model

Expert Verified By

Sony Is Following Microsoft's Footsteps!

Story Highlight
  • Sony has just confirmed that it will be shifting to the multiplatform business model. 
  • The company is shifting its gaming business from hardware-centric to a community and engagement-based platform model.
  • It is surprising, as a recent job posting almost confirmed the company’s intent to do so.

After Sony announced Helldivers 2 for Xbox, many fans started wondering whether more games will be coming to the platform. A recent job posting more or less confirmed that the gaming giant will be releasing more of its titles to other platforms

Still, fans weren’t ready to believe that Sony could do something like that, but they have to accept reality now as the company has just confirmed its transition to the multiplatform business model

Why it matters: After Xbox embraced the multiplatform business model, its hardware sales did take a hit, but its software and services have seen a boost. In fact, four out of the five best-selling games were from Microsoft on PS5. 

Sony AI
Sony has confirmed that it will adopt the multiplatform strategy

The Senior Vice President of Sony, Sadahiko Hayakawa, said that the company’s business won’t revolve around hardware anymore. It is shifting its business from a hardware-centric model to a community and engagement-based platform, meaning the company wants to target the fan base of other platforms too.  

In the gaming business, we are moving away from a hardware centric business model more to a platform business that expands the community and increases engagement.

As Microsoft has reported, highly positive revenue thanks to its multiplatform strategy, Sony seems to be following suit. This shift is mainly being done to improve stability and profitability. 

Nintendo Switch 2
Nintendo Remains The Only Platform With Exclusive Releases

So, just like Microsoft, the company will be shifting its focus from the hardware business slightly and focusing more on the other platforms. It doesn’t mean that the company will abandon the hardware.

A PlayStation 6 and next-gen Xbox are already in development. While both companies are embracing the multiplatform strategy, it doesn’t mean there won’t be some sort of rivalry between them. Whoever makes the next console better, more powerful, and cheaper will be most beneficial. 

What are your thoughts on Sony following Microsoft’s strategy? Share them with us in the comments section below or join the Tech4Gamers forums.

Was our article helpful? 👨‍💻

Thank you! Please share your positive feedback. 🔋

How could we improve this post? Please Help us. 😔

Gear Up For Latest News

Get exclusive gaming & tech news before it drops. Sign up today!

Join Our Community

Still having issues? Join the Tech4Gamers Forum for expert help and community support!

Latest News

Join Our Community

104,000FansLike
32,122FollowersFollow

Trending

Clair Obscur: Expedition 33 Sets Record As The Most-Nominated Game in TGA History

Clair Obscur: Expedition 33 makes history at The Game Awards 2025 by becoming the most nominated game in the event's history.

Sony Tops Game Awards 2025 As Most Nominated Publisher

Sony Interactive Entertainment has come out on top as the industry's top publisher by Game Awards nominations this year.

Game of The Year Nominees Officially Unveiled For The Game Awards 2025

The Game Awards has officially unveiled the Game of the Year 2025 nominees, led by Expedition 33, Death Stranding, and more.

Capcom Forecasts Stronger Launch Sales For Resident Evil Requiem Than Resident Evil Village

Capcom has announced that it expects Resident Evil Requiem to outperform the release of Resident Evil Village.

Capcom Assures Fans Resident Evil Requiem Won’t Suffer From Technical Issues

Capcom has attempted to reassure fans by stating that Resident Evil Requiem won't face the same technical problems as Monster Hunter Wilds.