Threads
- A popular YouTuber, Gamers Nexus, reports that Nvidia pressures reviewers to drive certain favorable narratives.
- The company allegedly wants to keep highlighting DLSS and Multi-Frame Generation in benchmarks while pushing for inflated frame rates in charts.
- Media outlets that publish favorable narratives get preferential treatment, including exclusive driver access for RTX 5060 previews.
Nvidia’s reign over the gaming industry has grown with its new lineup of 50xx GPU offerings, but this might not work out in an average gamer’s favor. A new report reveals that the company pressures reviewers to push certain favorable narratives.
In a detailed video, YouTuber Gamers Nexus claimed that Nvidia is manipulating reviews by compelling reviewers to highlight DLSS and Multi-Frame Generation in benchmarks.
The team at Gamers Nexus can only have access to interviews, technical discussions, and access to engineers if they talk about DLSS and MFG.
Why it matters: The report shows that Nvidia’s massive monopoly is allegedly not being used for the greater good of the gaming scene. Many gamers have criticized the company for trying to manipulate reviews online.
That’s not all; the video claims that reviewers who refuse to comply face restricted access to technical discussions. Nvidia also insists on inflated frame rate multipliers in benchmark charts to exaggerate how well its GPUs hold up during testing.
by threatening access to interviews and hardware, Nvidia has created a scenario where all of the intentions have to be questioned and that can even include ours if people don’t know about this which is why we have to expose it now.
The outlets that push favorable Nvidia content and are less critical receive preferential treatment, such as getting exclusive driver access to publish RTX 5060 previews before launch. However, qualified reviewers with a crucial stance are often blocked from early testing.
This development highlights another problem with Nvidia amid unsatisfactory upgrades over the last 40xx generation and GPU price hikes of up to 10% to 15% amid rising costs, which has bumped the price of its flagship RTX 5090 to $2500.
Do you think Nvidia pressuring reviewers with certain narratives will harm its image in the long run? Let us know your thoughts in the comments below, or join the discussion on the Tech4Gamers forum.
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Shameer Sarfaraz has previously worked for eXputer as a Senior News Writer for several years. Now with Tech4Gamers, he loves to devoutly keep up with the latest gaming and entertainment industries. He has a Bachelor’s Degree in Computer Science and years of experience reporting on games. Besides his passion for breaking news stories, Shahmeer loves spending his leisure time farming away in Stardew Valley. VGC, IGN, GameSpot, Game Rant, TheGamer, GamingBolt, The Verge, NME, Metro, Dot Esports, GameByte, Kotaku Australia, PC Gamer, and more have cited his articles.
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