Microsoft

Asha Sharma Aims To Turn Xbox Into World’s Biggest Entertainment Company

Asha Sharma aims to turn Xbox into the world's biggest entertainment company moving forward, not just the biggest gaming brand.

Xbox Told Studios To Focus On Awards & Game Pass, Punishes Them For Low Sales Later

Xbox reportedly told studios to focus on awards and quality but changed its mandate to chase profits when games were already in development.

Senua Was Announced To Attract Investors For Ninja Theory, Studio Closure Was Already Planned

Microsoft only revealed Senua at the recent Xbox Games Showcase to drum up investor interest in developer Ninja Theory.

Xbox Game Studios Boss Steps Down Amid Looming Layoffs And Studio Closures

Xbox Game Studios boss Craig Duncan and chief of staff Louise O’Connor are quitting as closures loom over the brand's many studios.

Xbox To Close Ninja Theory Despite New Game Reveal At Showcase

Industry developments reveal that Ninja Theory is at a high risk of closure despite the new game announcement at the Xbox Games Showcase.

Xbox Could Add A ‘Buy Now, Pay Later’ Feature For Its Games & Hardware, Backend Update Reveals

Xbox is reportedly working on a feature that will let you buy games and pay for them later. You could pay in multiple flexible installments.

Satya Nadella Says YouTube Earns More From Xbox Than Microsoft Does

Satya Nadella says that Xbox needs to be sustainable moving forward, joking that even YouTube earns more from the brand than Microsoft.

Microsoft Reportedly Considering Xbox Spin-Off as Standalone Company

Microsoft is reportedly considering wholly restructuring Xbox so it can release games in core franchises faster moving forward.

Microsoft Expands Advanced Shader Delivery, Up To 95% Faster Load Times In Forza Horizon 6

With Advanced Shader Delivery, AMD Radeon users can enjoy significantly faster load times in supported games.

Latest Articles