2K Games is well known in the video games industry. The publisher is famous for well-known IPs like Borderlands and the NBA 2K games. Recently, the publisher saw massive success with a brand new IP in the form of a Borderlands spin-off game.

Game Development Studios under 2K Games are currently working on several unannounced games for the future. One of the developers involved in such projects is the 31st Union. The developer was recently acquired by 2K Games and is currently working on a new AAA project. Moreover, 31st Union isn’t the only developer under 2K’s umbrella working on a new project.

A new job listing for Director Global Marketing Strategy at 2K has hinted at the exciting games being worked on by the publisher. The listing says, 

“2K is looking for a Director, Global Marketing Strategy- New Franchise to join its core game team for Our upcoming live services games from 31st union and other UNANNOUNCED studios.”

2K 31st Union New Franchise NBA Mafia
Job Listing for Director Global Marketing Strategy
Source: 2K

The listing hints that live service games will be a key focus for 2K moving forward. The 31st Union is currently working on a new highly anticipated AAA title, and the publisher has high expectations for the game. While not much is known about the game, the job listing has confirmed a live service aspect to the upcoming project.

Furthermore, 31st Union might not be the only developer working on a live service game for 2K. The job listing mentions that other studios also work on live service games. 2K has worked on several online games in the past, the NBA 2K franchise being one of them. Perhaps the publisher is looking to utilize prior experience in the genre for upcoming projects.

The push towards more live service games seems to be a growing game industry trend. Consequently, more and more developers are trying to make successful online games, and 2K is no different. The publisher seems confident about their upcoming projects, going by the words used to describe 31st Studio’s new IP.

With enough time and effort, 2K’s upcoming game could be their most successful endeavor yet. Moreover, fans of the genre certainly have a lot to look forward to, and it seems like 2K Games is trying its best to live up to their expectations.

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