- Ori director claims that PlayStation will also soon follow in Xbox’s multiplatform strategy.
- He thinks that Xbox already has the right approach, and the strategy is necessary to grow the console industry.
- Notable industry insiders have also touted similar opinions about Sony’s future over the last few months.
Consoles have struggled to grow their audiences beyond a certain threshold for a long time now. Xbox was quick to notice this stagnation and has already shifted its strategy to release exclusives across other platforms.
Now, Ori and the Blind Forest director says he believes PlayStation will also soon follow in Xbox’s footsteps and adopt a multiplatform strategy in no time.
Why it matters: The words of the Ori director further highlight the shifting landscape in the console space, where many notable figures have recently argued that Sony will have to adopt a multiplatform strategy to survive.
Taking to Twitter to address console warring controversies, Thomas Mahler says Xbox is already on the right track. He thinks it won’t be long before Sony follows the same strategy since it makes no sense to stick to exclusivity and limit your audience.
This debate has also been discussed by notable insiders, such as Jason Schreier, who said console audiences are not growing fast enough to justify exclusivity. Jason also argues that PlayStation will get closer and closer to the multiplatform approach.
Regardless, Thomas thinks the price of entry in the console market is too high to convince new gamers to buy a ‘$500 box’ just to play their favorite game.
Sony has also started making moves towards adopting a multiplatform approach—albeit at a much slower pace. The company plans to release live service entries on PC while keeping its cinematic first-party titles on PlayStation for a limited time.
Do you think PlayStation will eventually have to adopt the multiplatform strategy to survive, or will it stick to the traditional approach? Drop your thoughts in the comments, or join the discussion on the Tech4Gamers forum.
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Shameer Sarfaraz has previously worked for eXputer as a Senior News Writer for several years. Now with Tech4Gamers, he loves to devoutly keep up with the latest gaming and entertainment industries. He has a Bachelor’s Degree in Computer Science and years of experience reporting on games. Besides his passion for breaking news stories, Shahmeer loves spending his leisure time farming away in Stardew Valley. VGC, IGN, GameSpot, Game Rant, TheGamer, GamingBolt, The Verge, NME, Metro, Dot Esports, GameByte, Kotaku Australia, PC Gamer, and more have cited his articles.
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