- The former Activision Blizzard CEO says that Black Ops 7 sold 60% worse than its predecessor.
- He points to competition from Battlefield 6 as a major reason for this performance.
- Bobby Kotick’s comment comes from a new legal filing related to a lawsuit from 2022.
It’s no secret that Black Ops 7 hasn’t lived up to Call of Duty’s traditional performance on the market. The game performed quite poorly compared to Black Ops 6, and this situation was only made worse by the fact that Battlefield 6 wiped the floor with Call of Duty this year.
A few months after Black Ops 7’s release, former Activision CEO Bobby Kotick has now commented on the game. He states that the latest Call of Duty’s sales are half of what they were last year.
Why it matters: Bobby Kotick was part of Activision for over a decade and saw Call of Duty become the juggernaut it is today. His outlook on the latest entry of the series shows just how dire the situation currently is.
In a recent legal filing, Bobby Kotick stated that the series suffered a 60% sales decline recently compared to the previous year.
He credited Battlefield 6 for this outcome, stating that intense competition from EA has played a major role in this scenario. According to the former Activision Blizzard CEO, this sequence of events has disproven the FTC’s narrative of Call of Duty having no competition.
Effectively, Bobby Kotick raised the point that Call of Duty has struggled since his departure from the studio. Of course, this isn’t the first time the series has had an off year, but Black Ops 7 does highlight many of the community’s biggest gripes with the IP today.
Call of Duty is on track to perform 60% below last year because of intense competition from titles like Battlefield.
For those unaware, this lawsuit was originally filed in 2022, when Microsoft confirmed its intention to acquire Activision Blizzard.
Filed by Swedish pension fund Sjunde AP-Fonden (AP7), the lawsuit raised the point that Bobby Kotick was attempting to escape the controversies surrounding the studio by selling it off to Microsoft.
The former CEO refuted many of the lawsuit’s points in the latest filing while also using Call of Duty’s current performance to highlight how Activision is seemingly worse off without his leadership.
What do you think about Bobby Kotick’s comments on Call of Duty? Share your thoughts in the comments and on the Tech4Gamers Forums.
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[Senior News Reporter]
Avinash is currently pursuing a Business degree in Australia. For more than 5 years, he has been working as a gaming journalist, utilizing his writing skills and love for gaming to report on the latest updates in the industry. Avinash loves to play action games like Devil May Cry and has also been mentioned on highly regarded websites, such as IGN, GamesRadar, GameRant, Dualshockers, CBR, and Gamespot.
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