- Payday 2 has sold over 55 million copies to date.
- Just the DLC transactions are reported to have made over $200 million.
- The third entry couldn’t capitalize on the success of the first two games, leading to the franchise’s downfall.
Before the franchise’s downfall with the third entry, Payday enjoyed its peak with the second entry, which was branded as one of the best co-op experiences. With a great gunplay experience, different playstyles, and replayability, Payday 2 has gained a massive cult following over the years.
Its success did wonders for Overkill Studios, the child company of Starbreeze Studios. The game has sold a whopping 50 million copies to date.
Why It Matters: With just an alleged development cost of $50 Million, the game’s success is beyond impressive and even outperforms most AAA releases.
We found this information in Bo Andersson’s LinkedIn description. He is the former CEO of Starbreeze Studio and was the executive producer for Payday 2 at Overkill Studios.
Andersson’s profile also revealed that the game’s DLC transactions made over 200 million dollars, which is impressive.
As of January 2023, the game sold 40 million units, which amounts to 15 million copies sold within just over two years. This seems quite possible as the base game’s price has been under $10 for the past few years, with the lowest price recorded being a mere $0.99 during discounts.
The threequel for Payday couldn’t capitalize on the success and path the first two games laid out. Payday 3 was a downgrade from the second entry and launched in an extremely flawed state.
The launch was so disastrous that the current CEO of Starbreeze Studio at the time, Tobias Sjögren, had to exit the studio.
Nevertheless, future releases are unlikely to match the mark that Payday 2 left on the franchise.
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[Staff Writer]
Shaheer is currently pursuing a Business degree while also working as a part-time Content Writer. With his deep passion for both writing and video games, he has seamlessly transitioned into a role as a Journalist. Over the past two years, Shaheer has contributed as a freelancer to various websites and landed positions on acclaimed platforms like Gamerant. Currently, his role at Tech4gamers is as a Features Writer, but he also covers News occasionally. Shaheer’s favorite gaming franchises are Assassin’s Creed and the God of War series.
Get In Touch: shaheerzahid03@gmail.com
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