EA Executives Reportedly Want Battlefield 6 To Reach 100 Million Players

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The Same Executives Who Expected Dragon Age To Become A Billion Dollar Franchise!

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  • EA executives want Battlefield 6 to gain 100 million players.
  • The entire franchise, despite being on the market for over 2 decades, just accomplished this feat.
  • The report also suggests Battlefield 6 to be the most expensive game in the series. 

Battlefield has been left behind in the FPS competition, and the same has been the case for many years now. That said, EA is preparing to bring the franchise back to its peak, as it once was in the 2010s.

While fans have higher anticipations for Battlefield 6, DICE should be more concerned about meeting EA’s expectations instead. According to a new report, EA’s higher-ups want Battlefield 6 to reach 100 million players.

Why it matters: 100 million players is a huge feat that even the biggest franchises have collectively been unable to achieve. Battlefield 6 must be something really special, or there must be some sort of dissonance between EA and Battlefield Studios. 

BioWare Battlefield
EA Planned To Make Dragon Age A Billion-Dollar IP

This report comes from Ars Technica, who state that EA employees noted that no entry had come close to achieving this feat. Even the highest-selling entry, Battlefield 1, managed to secure 30 million players.

Moreover, the Battlefield franchise as a whole managed to secure 100 million players just recently, after being in the market for more than two decades.

A paid model wouldn’t secure such a feat; hence, EA has plans for a free-to-play Battlefield 6 Battle Royale, akin to Warzone. Aside from that, the paid title would include a 6-hour campaign, as well as traditional and new multiplayer modes.

battlefield
The Battlefield Franchise Generated $1 Billion in Revenue Yearly Before 2042’s Release.

Doing so isn’t impossible at all, but quite difficult to do. Warzone managed to reach the 100 million player mark in a year, but that was largely due to the COVID-19 pandemic, combined with the fact that Battle Royale modes were still popular and not yet as redundant as they are today.

The same report has also claimed Battlefield 6 to be the most expensive entry in the franchise, so we’ll see what EA has in store for us.

Do you foresee Battlefield 6 hitting the 100 million player mark? Let us know in the comments below, or at the official Tech4Gamers Forums.

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