- The Assassin’s Creed franchise boss has claimed that Shadows’ diversity backlash is devastating for the devs.
- The creative team has seemingly faced personal attacks online due to the ensuing controversy in the industry.
- The game development is progressing smoothly, as it is still set to release on February 14, 2024.
Assassin’s Creed Shadows is stuck in a deep controversy, which will only end when it eventually releases. Many facets of the upcoming entry have been criticized by the industry, birthing widespread hate campaigns against the devs. However, now the franchise boss, Marc-Alexis Cote, has come forward to address the negative effects the diversity backlash has had on the studio.
The AC series head honcho clarified that the creative team has faced the brunt of all the harassment, leading to ‘personal attacks online.’ He also said that the hard work of the devs is seemingly turned into ‘a symbol of division.’
Why it matters: The Assassin’s Creed boss claims that the backlash because of the diversity controversy has been a nightmare for the development team, leading to disheartenment in the studio.
While speaking at an event organized by BAFTA, Marc-Alexis Cote tried to justify the decision to go for diversity and inclusion in Assassin’s Creed Shadows. He noted that Ubisoft has always embraced diversity—and since history is diverse—it wants to accurately portray the nuances of the history and the struggles faced by the protagonists in the game.
The current climate is tough on our creative teams. They face lies, half truths and personal attacks online. […] It’s not just disheartening, it can be devastating.
-Marc-Alexis Cote
Citing examples from past AC games, Marc also claimed that Ubisoft’s commitment to inclusivity is grounded in historical accuracy, not driven by modern agendas.
Assassin’s Creed Shadows is still set to launch on February 14, 2024, for Xbox Series X|S, PlayStation 5, and PC.
The reactions to Shadows have mostly been negative in the community. But how do you think the game will hold up in the grand scope of the franchise? Do let us know your opinions in the comments below, or join the discussion on the official Tech4Gamers forum.
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Shameer Sarfaraz has previously worked for eXputer as a Senior News Writer for several years. Now with Tech4Gamers, he loves to devoutly keep up with the latest gaming and entertainment industries. He has a Bachelor’s Degree in Computer Science and years of experience reporting on games. Besides his passion for breaking news stories, Shahmeer loves spending his leisure time farming away in Stardew Valley. VGC, IGN, GameSpot, Game Rant, TheGamer, GamingBolt, The Verge, NME, Metro, Dot Esports, GameByte, Kotaku Australia, PC Gamer, and more have cited his articles.
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